公司简介
Our crew
Basique is a casual cool jewelry, known for its minimalist yet innovative collections designed by an off-the-radar fashion collective who regularly work on projects across the world, mainly in New York, Paris, London and Shenzhen.
Our philosophy
What does the Basique mean? The first part of the name standing for 'basic' expresses that our products are easy-to-wear basics. Then, the ‘que’ part of the name standing for 'unique' municates how our designers push the boundaries of art and life.
Basique implies our philosophy that we re-edit shapes, objects, design and art in our way to suggest a new culture experience.
Our ‘FANS’ rule
The only principle is that all brainstorming must assume our ‘FANS’ rule (We love an acronym, another way of re-edition).
F for Fun - When it es to creating content, we always consider how we would have fun with it.
A for Accessible - Our products should provide quality pieces at affordable prices.
N for New - We create something
